Category Archives: Social Media Marketing

Use Facebook for Your Online Success

From its humble beginnings as a communication tool for friends to interact, Facebook has grown to become one of the largest social sites on the internet. More and more people are joining the social media giant and so Facebook has enormous customer potential if you want to fire up your online business success!

Do you need convincing about why it is time to promote your business on Facebook? Here are the latest Facebook statistics:

  • As of 2010, there are more than 500 million active Facebook users
  • 50% of these active users log on to Facebook in any given day
  • An average user has 130 friends
  • People spend over 700 billion minutes per month on Facebook
  • An average user is connected to 80 community pages, groups and events
  • About 70% of Facebook users are outside the United States (which translates to a global market)

What do all these mean to you?

One of the biggest advantages of creating a business online is that the internet has vast market potential. Thanks to social networking sites like Facebook your business gets the opportunity to be promoted on a global market. With this site having more than 500 million users, your business can never go wrong on Facebook.

Get started!

The first thing you have to do is to create a Facebook account. Once you have your own personal account, you can create a Facebook Fan page for your online business. People can simply “like” the page and voila! You are now ready to promote your product or service on Facebook.

Facebook is very easy use so even if you’re new to it, I’m sure you will easily learn all its features quickly. You can add your company logo and customize your page. You can add photos, some basic information about your online business and even put a link to your online business website. You can keep your fan page simple or add many features to it. If you aren’t confident setting up your own fan page it is not expensive to get an expert in FBML to develop a fan page that will look very professional and help to promote your business. Content is essential, so consider the content that you will add to appeal to your target customers. Do not be afraid to experiment with all the options that Facebook offers.

Promote your business fan page

The first thing that you have to do once you have already created your page is to get more people to “like” your product or service. I suggest inviting all your Facebook friends to “like” your fan page. Once you have an established a fan base, you can now start to actively promote your online business. Create status updates regularly. Add videos and interesting links to your page. The key to successfully promoting your online business on Facebook is to add quality and interesting contents to your fan page. You can also post news and blogs related to your business, offer deals, special discounts and create contests for your members to join.

Another great thing about having a Facebook fan page is you can promote interaction among members by creating polls related to your product or service, encouraging members to post fan photos in relation to your page, creating events and so much more. Facebook is a social community so make the most out of it. Always remember to give your members reasons to come back to your page!

A Few Words of Caution

Facebook was created for the purpose of social interaction. Creating a Facebook account to promote your business is strongly discouraged. Facebook is strict about creating personal profiles for businesses and is serious in preventing spam. They can detect when the Facebook account you created is not under a real person’s account and can delete it. Just recently, Facebook launched a new feature in which a pop-up statement which says, “If you send a friend request to a stranger, it will be considered spam and your friend request will be blocked temporarily,” appears after making friend requests to people you do not know. Facebook is a good place to promote your business but be extra cautious because they are pretty serious about their terms and conditions.

Want to have the total Facebook experience for your business? Seek help! Facebook is one of the most user-friendly sites on the web but to maximize your opportunity of promoting your virtual business, I strongly suggest learning its platform and all Facebook marketing techniques. It helps if you belong to an online community of experts who provide personalized coaching and regular trainings in social media marketing.



Make Extra $1000 Per Month Promoting PLR Products – Get Paid Directly Into Your PayPal Account

Making extra $1000 per month using the PLR products is not hard once you learn how to do it correctly. Another benefit of promoting PLR products is you will get paid directly into your PayPal account after each purchase. So, it is a little better than affiliate marketing where you have to wait till the end of moth to get paid.

Making online sales is easy once you know what people want. Thereafter give the things what they want. Affiliate marketing is just like this, but with PLR products you will get paid instantly into your PayPal account. And also, in PLR products, you have choices to set your own price tag for each product.

So the first thing you have to do is to do some researches to find a hungry market. At this time some niches like weight loss, self-help and subconscious mind have very hungry markets. So if you find a product for any of these niches, you will have a big market to promote that product and make sales. But if you choose a small market, then you will have less option to make big money.

Now you have to buy a good PLR product with a good sale page. After that, upload this sale page on your website or host a new website for the sale page. Use PayPal scripts on this sale page for payment option. It will be better for you if you use services of any autoresponder and catch the emails of your visitors.

The last thing you need to do is to build traffic on your sale page. The best way to get highly targeted traffic is article marketing. Just write related articles on your niche and submit them to ezine directories with your backlinks. If you don’t want to write articles, then hire someone who will write for you.

If you want to make instant money on your PayPal account, then selling the PLR products would be the best option for you. If you sell a PLR product for just $49 and make an average 4 sales each week, then you will easily make extra $1000 per month. Of course you can make much higher than this number.

The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

Some Facebook Advertising Tips and Techniques

Advertising is already an essential element in marketing such that big and even small companies are putting aside a considerable sum for an advertising budget for their marketing needs. Every company has their individual objectives in advertising and you can have your objectives also.

Your objective can be to increase your sales or create a brand identity for your website and products or services. You can also create a communication line where information on changes of product lines or introduction of new products is made, and advertising on Facebook can be this means.

Advertising on this social networking site can be this unique way of doing promotional efforts for the introduction of new products and services or some changes of your old product lines. Creating Facebook update pages or business pages, where your ads will lead prospective customers to, is this creative and unique way to promote your business.

Because of the concept of this social site which is socializing, you have to stick with this core concept and not bore your prospects and make them leave your page. How to find these prospective customers can be your main problem and advertising on this social site can be your way of solving this concern.

By inviting your leads to your business page or status update page you can make your campaign with this social site attain the success for your business. This is a technique where your prospects are not having the feeling that you are selling them something but just offering information and status updates.

By making interactions with your prospects when they are on your fan page, business or update pages, you can boost your web image and encourage them to make frequent interactions, can be a way to establish your expertise on the field you are in. This is a technique that you have to master when you are advertising on this social site.

Like any other advertising strategies you have to make your contents (in your business or status update pages) have the quality information that can make people interested. The information you shared may have a viral effect which can make your advertising campaign on Facebook even more successful.

To make your postings have more chances of getting viral you can add images or web videos that have more interesting topics related to your business. These videos or images can be popular to your prospects and motivate them to engage with you and have a live interaction.

Making frequent postings on your business or update pages can give your prospects more opportunities to interact with your content. And these interactions can give you more probabilities of getting sales thereby making your ad campaign with Facebook successful.

Facebook Marketing: An Hour a Day

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